Associate Creative Director, Digital Strategy, OHO Interactive
Georgy Cohen has spent more than a decade wrangling content for universities. She is associate creative director, digital strategy, at OHO Interactive, a digital agency near Boston, Massachusetts. Georgy previously worked at Tufts University and Suffolk University, in addition to running her own independent consultancy to higher education. She speaks frequently, including keynote addresses at HighEdWeb Pittsburgh 2014 and HighEdWeb Arkansas 2011.
Georgy’s background is in journalism, including a three-year stint working in the fast-paced online newsroom of The Boston Globe. She also co-founded Meet Content, a blog and resource empowering higher education to create and sustain web content that works.
Governance is all about creating structure and accountability to support your content goals. But in organizations where rigid hierarchies and legacy systems often still rule the roost, imposing new processes, roles, and guidelines (accompanied by new expectations and consequences) is much easier said than done. That’s why it’s important to prepare your internal community for […]