Content Strategist, GatherContent
As the Content Strategist for GatherContent, Rob is responsible for developing, implementing, measuring and refining their content strategy. He also collaborates with other content folk as the editor-in-chief of the GatherContent blog.
He is a journalism graduate, ex-BBC audience researcher, and former studio and project manager. Robert is a published author and has written for leading web publications Net Mag, 24 Ways, Smashing Magazine, WebTuts, Shopify, UX Matters, Content Marketing Institute and UX Booth.
When he isn’t talking, writing, or reading about content, you can find him looking for typewriters to add to his collection, traveling whenever possible, or being held for ransom by his two cats.
Effective content collaboration is essential for website projects to be successful. With many people involved it can be easy to lose track of who is responsible for what, and by when, especially when those responsible for content are spread far and wide. Enter the workflow! Defining a workflow for your content production process will surface […]