Digital Content Consultant
Padma Gillen is a digital content consultant and author of “Lead with content: How to put content at the centre of digital transformation” published by GatherContent.
Previously, Padma was Head of Content Design at Government Digital Service (GDS). He had overall responsibility for the quality of content on GOV.UK, the award-winning website of the UK Government and was head of a practitioner community of around 2,000 government web editors.
Padma uses his experience in content design management and agile content production to help organisations create quality content and maximise the effectiveness of their content teams.
He also advises organisations on how to set up and deliver successful web content projects, coaches them through the process, and provides content design teams to make it happen.
Adding content designers to your team is a great start. But lots of organisations think that this in itself will lead to great content. In practice, if the governance and workflow aren’t designed (and executed) properly, your content designers won’t do much content design. Instead, they’ll spend their time negotiating with stakeholders, compromising, and publishing […]