Beyond the brainstorm: a tried and tested way to generate solutions to absolutely anything with The University of Manchester
You know what you want to achieve. You meet to start planning how you achieve it. The most confident member of the team speaks up. Their idea gets chosen, and everyone else is ignored.
In this session, we’ll go beyond the brainstorm. We’ll show you a tried and tested way to solve problems and work as a team to come up with the very best solutions.
We’ll crowdsource a problem. And within an hour, you’ll have generated dozens of solid, testable ideas to solve it - whether you’re in the room or online.
Key takeaways:
A tried and tested method of generating brilliant ideas, quickly
How to stop having meetings that waste everyone’s time and your organisation’s money
Empower your team to generate great ideas
About Cheyenne Brown
Cheyenne Brown, Alumni Officer (Communications), The University of Manchester
Cheyenne has worked in multiple communications roles since starting her career at The University of Manchester three years ago. She has led on several integrated marketing campaigns, with her first ever project winning a HEIST Silver Award for best Student Engagement Campaign. She is now responsible for coordinating the marketing and communications activity delivered to over half a million alumni across various channels. As a Psychology graduate, Cheyenne is passionate about delivering user-focused and accessible content.
About Markus Karlsson-Jones
Markus Karlsson-Jones, Senior Alumni Officer (Global Volunteer and Networks), The University of Manchester
Markus leads the University‘s international alumni engagement strategy, including managing a network of 300 volunteers and 60 alumni groups across the world.
Markus enjoys designing alumni programmes to meet evolving needs while unlocking the huge creative potential of enthused and ambitious volunteers. It’s led us to attempt to break the Guinness World Record for the largest number of people joining an online run (twice!) and abruptly shifting a global volunteer activism programme to an online mode. The last of those earned the University a global finalist spot and first place in Europe for the CASE Platinum Award for Best Practices in Alumni Relations in 2019-20 (pre-pandemic).
Markus has worked in HE since 2006 and in alumni relations since 2010.
About Tom Fern
Tom Fern, Senior Communications Officer (Alumni), The University of Manchester
Tom Fern is Senior Communications Officer in The University of Manchester’s alumni relations team, where he is responsible for managing communications to almost 500,000 former students in over 190 countries across digital and print. His main areas of interest are content design, behavioural change and email marketing. Before joining Manchester in 2016, Tom spent 8 years managing online communications in secondary education and football.